Effective Selling Skills for Maximum Results
Description
Great and successful salespeople focus not only on selling but also on genuinely helping customers get what they need. This dedication to customer success, combined with effective leadership in sales skills, sets top salespeople apart from the competition.
Are your salespeople positioning themselves as professional advisors, truly addressing customer needs? Have they developed effective sales strategies, navigated the sales process to align with customer demands, and successfully closed more deals? Do they know how to build rapport, adapt their communication style, and connect with customers to foster positive engagement and trust that drives results?
In this workshop, sales professionals will walk through each stage of the sales process, honing the skills needed to boost their confidence, leadership, and professionalism for increased productivity and sales performance.
- Gain power of positive sales mindset towards achieving sales targets
- Develop the skills, confidence and professionalism to make sales a success.
- Practice highly successful sales habits for better performance.
This course is HRD Corp (HRDC / HRDF) claimable.
Additional information
| Mode | Online, Physical, 2-days |
|---|---|
| In-House | ✓ |
Course Details
Learning Outcomes
- Develop sales mindset and attitudes that drive commitment to sales target
- Understand the roles of a salesperson and the consultative sales approach
- Map sales cycle with flexibility to buyers’ process and purchase behaviours
- Qualify prospects and existing customers for new business opportunities
- Plan for successful sales calls with an objective in mind
- Create positive first impression and sales conversation
- Articulate compelling product value proposition to buyers’ unique needs
- Sharpen active listening and questioning skills for customer discovery, solutions fit, and stronger relationship
- Use of voice, vocal, visuals and verbal to control sales dialog and influence closing
- Overcome sales objections with closing techniques
- Nurture and engage prospects/customers for more selling opportunity and deeper relationship
- Adapt communication styles that fit individual customers’ styles for closing business opportunities faster.
Methodology:
This is a practical, interactive and lively workshop. Facilitator will engage and encourage peer and group practices using realistic sales scenarios when conducting gap analysis for their reflection, review and, critiques on areas of improvements. Participants engage in experiential hands-on learning through mini-lectures, assessments, group discussion, role plays, skills-building activities and simulated case studies.
Suitable for:
Any sales executives or newly appointed salesperson who wants to master the art of fundamental selling skills. Also for sales professionals who want to refresh their sales skills.
Course Outline
Syllabus
- Recognise the power and impact of positive sales mindset
- Understand the role of a salesperson and the consultative sales approach
- Develop the characteristics of a star salesperson
- Identify and map the buying motivation and needs of the customers
- Learn the steps of sales cycle – prospecting, presenting, closing and follow up
- Present and demonstrate your product and services confidently
- Plan and prepare to advance in the sales cycle and control selling situations
- Practice specific questioning techniques for uncovering customers’ intellectual and emotional needs
- Improve and adapt your communication styles to address different types of customers
- Apply empathy and active listening to read customers’ cues and interest
- Practice language skills to control flow, direction and tone of each sales call
- Develop professional manner to handle customer objections smoothly
- Deliver sales promises for customer trust and retention
