TikTok Takeoff… Transform from Zero to HERO!
Description
Dive into the world of TikTok and learn how to harness its power to promote your brand, increase sales, and engage your target audience with leadership in digital marketing. This course covers the essentials of setting up a TikTok business account, creating captivating content, and optimising videos for maximum impact. Discover how to develop a strategic TikTok marketing plan, explore advertising options, and leverage influencer partnerships effectively. Additionally, learn to showcase your products through the TikTok Shop, enabling a direct path to purchase.
Prepare to unleash TikTok’s potential and drive your business to new heights in the dynamic world of short video marketing!
This course is HRD Corp (HRDC / HRDF) claimable.

Additional information
| Mode | Physical, 2-days |
|---|---|
| In-House | ✓ |
Course Details
Learning Objectives
- Acquire an understanding of the potential of TikTok as a marketing platform and its benefits for brand promotion and sales
- Gain the knowledge and skills to set up and optimise a TikTok business account for maximum visibility and engagement
- Develop effective content creation strategies tailored for TikTok, including the ability to create compelling and shareable
- Be proficient in editing and enhancing TikTok videos to capture attention and maximise impact
- Create a comprehensive TikTok marketing strategy aligned with business goals and target
- Explore TikTok advertising options and learn how to effectively utilise them to boost brand visibility and drive sales
- Identify and leverage influencer collaborations on TikTok to expand brand reach and engage with a wider audience.
- Understand how to engage and interact with the TikTok community to build a strong following and foster brand loyalty
- Learn how to set up and manage a TikTok Shop, optimise product listings, and drive direct sales within the platform
- Develop the ability to track, measure, and analyze TikTok performance using relevant metrics and insights
- Develop a personalized action plan to implement TikTok marketing strategies effectively in their own SMEs.
- Walk away with actionable insights and a personalised roadmap to implement effective YouTube and TikTok marketing strategies for your business.
Target Audience
- Anyone who wish to learn more on leveraging TikTok for business.
Course Outline
Module 1: Introduction to TikTok Marketing
Module 2: Setting Up Your TikTok Business Account
Module 3: Content Creation Strategies
Module 4: Editing and Enhancing TikTok Videos
Module 5: Introduction to the TikTok Shop
Module 6: Creating Compelling Product Videos
Module 7: Promoting and Advertising in the TikTok Shop
Module 8: Maximising Sales with TikTok Affiliate Marketing
Module 9: Tracking Performance and Optimization
Conclusion and Wrap-up: Q&A and Action Plan





